For agents · Learn about REAL
Why Justin Cofield chose REAL Brokerage
I’m a Texas Realtor with REAL Brokerage in Southwest Austin and Dripping Springs. If you’re an agent weighing a move, here’s how REAL works in plain numbers, and an easy way to ask me about it.
Why I joined
“Work hard, be kind”
The number one reason agents join REAL? Culture. A rare mix of collaboration, kindness and drive. It’s not just refreshing, it’s exactly how top producers operate. I’m so thankful I made the move to REAL, and I’d love to share more about why.
How the money works
Split, cap and stock
85/15 split
Keep 85% until you cap, then 100% for the rest of your cap year, with a fixed fee per transaction. No monthly fees.
Caps
$12,000 standard. REAL lists $6,000 and $4,000 caps for some team models, subject to its requirements.
Stock plan
Put 5% of your commission toward REAL stock (10% after capping) and REAL adds a 10% bonus (15% after capping). Extra stock awards for capping and other milestones.
Revenue share
Five tiers, paid on agents who cap
| Tier | Share | Per $12K capping agent, per year | Unlocks at |
|---|---|---|---|
| Tier 1 | 5% | Up to $4,000 | 1–4 |
| Tier 2 | 4% | Up to $3,200 | 5–14 |
| Tier 3 | 3% | Up to $2,400 | 15–19 |
| Tier 4 | 2% | Up to $1,600 | 20–24 |
| Tier 5 | 1% | Up to $800 | 25+ |
Revenue share is not guaranteed. It depends on the agents you attract closing and capping, and on REAL’s program terms.
Fees
The full fee schedule
One-time and per-transaction fees change from time to time, so Justin walks you through REAL’s current fee schedule on a call. Talk to Justin about REAL
Tools
What you work in every day
reZEN
REAL’s all-in-one platform for deals, documents and payouts.
Leo
A 24/7 AI assistant that knows your transactions, commissions and equity.
Real Wallet
Banking and finances built for agents, in one place.
Talk to Justin about REAL
Justin will reach out within 1 business day.
Common questions
Joining REAL
What is REAL’s commission split?
85/15 until you cap, then 100% of your commission for the rest of your cap year, with a fixed fee per transaction. The standard cap is $12,000; REAL lists lower caps of $6,000 and $4,000 for some team models, subject to its requirements.
Does REAL charge a monthly fee?
No. REAL advertises no monthly fees. Justin can walk you through the one-time and per-transaction fees on a call.
How does revenue share work at REAL?
When an agent you bring to REAL caps, REAL shares part of its revenue with you, across five tiers. Tier 1 pays 5%, up to $4,000 a year for each $12,000 capping agent. Deeper tiers unlock as you attract more agents.
Is revenue share guaranteed?
No. It depends on the agents you attract actually closing and capping, and on REAL’s program terms, which can change.
Can I keep working in my area?
Yes. REAL is in all 50 states, so you keep your market and your clients. Justin is in Southwest Austin and Dripping Springs, and is happy to talk with agents anywhere in Texas.
Figures from REAL’s published plan at joinreal.com, November 2026. Caps and programs are subject to REAL’s requirements and can change. Justin Cofield, REAL Brokerage LLC, Texas license 701768.
